Strategy, Innovation & SME Growth

• Do you have a clearly defined vision for your business?
• Have you established specific long-term business objectives?
• Do you have a documented strategic plan?
• Are your business priorities clearly communicated to your team?
• Have you assessed your strengths, weaknesses, opportunities and threats?
• Do you understand the external market forces affecting your business?
• Have you identified the competitive advantages that differentiate your business?
• Are your financial and operational plans aligned with your strategy?
• Have you assigned responsibility for delivering strategic objectives?
• Do you have measurable targets and milestones?
• Do you regularly review progress against your strategic plan?
• Can your business adapt its strategy when market conditions change?

Tick what is true for your business. Every question you can't tick is a gap worth looking at. Nothing is saved or sent.

• Is your target customer clearly defined?
• Do you understand the main problems your business solves?
• Is your value proposition clearly differentiated from competitors?
• Do you know which products or services generate the most revenue?
• Do you understand which revenue streams are most profitable?
• Is your pricing model appropriate for the value you provide?
• Do you understand your major cost drivers?
• Are you overly dependent on a small number of customers or revenue sources?
• Are your sales and delivery processes commercially sustainable?
• Have you identified opportunities for recurring or predictable revenue?
• Could technology or automation improve your business model?
• Is your current model capable of supporting future growth?

Tick what is true for your business. Every question you can't tick is a gap worth looking at. Nothing is saved or sent.

• Do you regularly review changing customer expectations?
• Do you actively collect ideas from employees and customers?
• Do you challenge existing products, services and business processes?
• Have you identified opportunities to improve your customer experience?
• Do you explore new products, services or revenue streams?
• Are you using technology to improve how your business operates?
• Do you encourage employees to suggest better ways of working?
• Do you test new ideas before making major investments?
• Do you assess the commercial viability of new ideas?
• Can you respond quickly to new competitors or market developments?
• Do you measure the results of innovation initiatives?
• Is innovation part of your business planning rather than an occasional activity?

Tick what is true for your business. Every question you can't tick is a gap worth looking at. Nothing is saved or sent.

• Have you identified your preferred growth opportunities?
• Do you know which products or services have the greatest growth potential?
• Have you assessed opportunities to increase sales to existing customers?
• Do you have a clear strategy for acquiring new customers?
• Have you evaluated opportunities to enter new markets?
• Can your current operations support increased demand?
• Do you understand the financial resources required for expansion?
• Have you assessed the risks associated with your growth plans?
• Do you have the right people and capabilities to support expansion?
• Are your systems and processes scalable?
• Have you defined measurable growth targets and milestones?
• Do you monitor whether growth is improving profitability and cash flow?

Tick what is true for your business. Every question you can't tick is a gap worth looking at. Nothing is saved or sent.

• Can your business operate effectively without your involvement in every decision?
• Are roles, responsibilities and decision-making authority clearly defined?
• Do you have reliable systems and processes that support consistent delivery?
• Are you overly dependent on a few key employees or customers?
• Do you have sufficient financial visibility to manage expansion?
• Are your sales and customer acquisition processes repeatable?
• Can your current team manage a significant increase in business volume?
• Do you have appropriate performance measures and accountability?
• Are you delegating operational responsibilities effectively?
• Do you have the systems and technology needed to support growth?
• Have you identified the main constraints preventing your business from scaling?
• Do you have a clear plan for building a more independent, resilient business?

Tick what is true for your business. Every question you can't tick is a gap worth looking at. Nothing is saved or sent.

• Have you clearly defined your target customer segments?
• Do you understand the needs and buying behaviour of your customers?
• Have you assessed the size and attractiveness of your target markets?
• Do you understand your main competitors and their positioning?
• Is your value proposition relevant to the markets you serve?
• Are you dependent on a limited number of customers or market segments?
• Have you identified opportunities in new geographical markets?
• Have you assessed opportunities to serve new customer segments?
• Are your sales channels reaching the right audiences?
• Do you measure customer acquisition costs and conversion rates?
• Have you evaluated the costs and risks of entering new markets?
• Do you have a structured plan for market entry and development?

Tick what is true for your business. Every question you can't tick is a gap worth looking at. Nothing is saved or sent.

• Have you defined clear objectives for the business?
• Do you measure performance against agreed targets?
• Can you identify the main drivers of business performance?
• Do you monitor financial and operational performance together?
• Do you understand why actual results differ from expectations?
• Are your teams accountable for the results they are expected to deliver?
• Do you regularly review productivity and resource utilisation?
• Can you identify processes that create delays, waste or unnecessary costs?
• Do you monitor customer satisfaction and retention?
• Are performance reports available in time to support action?
• Do management meetings lead to clear decisions and follow-up actions?
• Do you systematically review and improve underperforming areas?

Tick what is true for your business. Every question you can't tick is a gap worth looking at. Nothing is saved or sent.

• Do you define the problem before deciding on a solution?
• Do you use reliable financial and operational information when making decisions?
• Do you evaluate alternative courses of action?
• Do you consider the financial impact of major decisions?
• Do you assess risks, assumptions and uncertainties?
• Do you consider both short-term results and long-term consequences?
• Do you seek relevant input from your team and stakeholders?
• Do you challenge assumptions rather than rely solely on intuition?
• Do you evaluate the opportunity cost of competing priorities?
• Do you establish clear criteria for choosing between alternatives?
• Do you document important decisions and their expected outcomes?
• Do you review the results of past decisions and learn from them?

Tick what is true for your business. Every question you can't tick is a gap worth looking at. Nothing is saved or sent.